Strategic Market Manager Segment Industrial Solutions (m/f/d)
Sales & Marketing, Mannheim, DE
Your contribution
- Responsible for the Development and the execution of the Strategic Segment Market Plan for the business segment Industrial Solutions to support sales forecast and strategic initiatives incl. budgeting & controlling
- Evaluate market needs and new ideas from the market and provide insights to the Market segment Managers to support the development of new products and campaigns
- Provide a comprehensive overview (market intelligence) about the Ecosystem (market, customers and competition)
- Coordinate with Market/Product Segment Managers to optimize the commercialization strategy and execution of products and services
- Guide Sales and set up priorities for key projects, take ownership in driving key projects also by yourself
- Build and maintain network of key opinion leaders
- Lead the Brand Management for the business segment Industrial Solutions
- Represent the business segment IS at important events to improve brand recognition
- Develop and implement new tools, identify and distribute best practices and processes that improve the overall performance
- Lead preparation for marketing and educational materials to support commercial efforts (white papers, web site, training programs - internal and external, product brochures, etc.)
- Create and develop strong partnerships with Commercial, Operations and lead cross-functional teams as well as coach and develop employees further
- Closely partner with Commercial Operations (sales) team to create insightful metrics and reports on the effectiveness of campaigns
Your strengths
- Degree in Marketing or another business-related field (MBA preferred)
- Minimum 5-10 years of global marketing/Strategic marketing planning
- Preferred professional experience in B2B Marketing
- Leadership experience, leading and managing cross-functional teams
- Excellent communication skills
- Proven leadership skills and ability to work with all levels of management to influence positive change
- High level of business acumen
- Excellent understanding of customer and market needs
- Ability to derive and formulate value proposition of technical products
- Excellent methodology and project management skills
- Strong communication (written and verbal), presentation and convincing skills, effectively articulate a vision and motivate people to take action
- The ability to handle and present complex topics and present them in an understandable and structured way
- Identify and track success metrics
- Lead people by providing orientation, set stretching targets
- Intercultural competence
- Business fluent in English
- Willingness to travel occasionally
- Driver’s license
Our offer
- An international working environment within a privately owned company
- Contribution to company pension scheme
- Job bike leasing, meal voucher, fresh fruits and more employee discounts
- Mobile working minimum 2 days per week
- Intensive onboarding an continuous professional training possibilities
- Modern office space, outstanding technical equipment and free parking space
- Flat hierarches, innovative thinking and the chance to work within intercultural teams
Are you interested in joining our team? Then apply online via our RKW application portal indicating your notice period and salary expectations.Do you have questions? Send us an email to career@rkw-group.com